Vision, hard work, and perseverance can all be wasted if change management is underestimated, in fact 70% of change programs fail to achieve their goals (McKinsey) largely because of employee resistance and lack of management support.
The team learns how to ensure the necessity for change surpasses its opposition by creating common messaging, and determining the data, evidence, and examples that resonate with different audiences
The team learns how to ensure the anticipated result of change is clear, genuine, extensively understood and shared; the vision is shaped in behavioral terms
The team learns how to ensure stakeholders are committed to advancing change, and change their own actions and behaviors to support the change
The team learns how to ensure once change initiates, it lasts, and resonates throughout the organization
Finally the team learns to manage momentum, set milestones, and create control plans to guarantee accountability